Al Tayer
Al Tayer is a privately held holding company established in 1979. Currently the group has operations in 12 countries in the Middle East, including around 200 stores and 23 showrooms in multiple markets in the Middle East. The company is headquartered in Dubai, UAE and employs over 9,000 people.
Amber is the Middle East’s most exclusive rewards program. I was responsible for assisting team with a business rebranding and the development of of a new mobile app. The goal was to convert shoppers to the mobile platform and elevate the shopping experience.
Amber is the Middle East’s most exclusive rewards program. I was responsible for assisting team with a business rebranding and the development of of a new mobile app. The goal was to convert shoppers to the mobile platform and elevate the shopping experience.